According to its sales data, Nintendo's convertible gaming device was the best selling console in the United States previous year and especially in the last month of 2018. The system did so well, it not only outsold the PlayStation 4 and Xbox One, but it also managed to have the best December of any system this generation. Total sales of software, hardware, and accessories grew by 2 percent for the month of December and 13 percent over the entire year. According to last month's NDP numbers, Nintendo's hybrid platform generated the highest December month hardware dollar sales for a single platform since the Wii in December 2009, and achieved the highest December unit sales for a single platform since December 2010.
Nintendo didn't take all the medals, though.
Speaking to Sankei, Nintendo president Shuntaro Furukawa had a lot to say about the Switch, noting its recent successes like Super Mario Party (1.5 million copies), Pokemon Let's Go (3m cumulatively for both games) and Super Smash Bros.
Call of Duty: Black Ops 4^. The strength of the Switch overall also boosted the sales of its major games, sending 2017 games Mario Kart 8, Breath of the Wild, and Super Mario Odyssey into 2018's top 20.
Past year the Nintendo Switch makers held a Nintendo Direct Mini in January where Mario Tennis Aces and Dark Souls Remastered were announced. There is, however, also another reason, one where Nintendo's overarching family-friendly philosophy may have helped immensely.
And it's rumoured that the Switch will have sold more than the PS4 and Xbox One combined.
Nintendo itself has given no indication that will happen, but that's not unsurprising as execs would not want to put anyone off from buying the current model.
That's not to say the Switch was ideal. But even with those limitations, the Nintendo Switch's strategy of appealing to all, young and old, gamers and non-gamers alike, has so far been successful. There were compromises to be made to accommodate its form factor and Nintendo's philosophy does sometimes get in the way of adding more titles to its roster.