At the Apple Store on Fifth Avenue in NY, one of the world's most popular locations, 406 people were lined up ahead of doors opening for the iPhone XS, compared with 821 who lined up previous year at that store for the iPhone X, according to Gene Munster of Loup Ventures.
iPhone fans began lining up outside the Apple Store at Westfield Century City at 2 p.m. Thursday in anticipation of the phone's debut Friday.
Among the hundreds of Apple fans who turned up at the Orchard Road store early Friday morning was 29-year-old Jonathan Lim who bought eight iPhones on behalf of family and friends.
The iPhone XS has a different battery design than the iPhone XS Max, which has the same design as the iPhone X.
If you're the kind of person who likes to beat the rest out of the gates, best you get that pre-order in now, and lap up the adulation when you're the first person at the braai to have the new iPhone and everybody wants a look.
"It's quite a scary moment for us finding out exactly what the iPhone is like", the co-founders of Mous, a company that sells mobile phone cases, said in Sydney. Likewise, buyers will have to shell out Rs. 1,09,900, Rs. 1,24,900, and Rs. 1,44,900 for the 64GB, 256GB, and 512GB storage options of the iPhone XS Max, respectively.
The iPhone XS Max starts at R23 999, and goes all the way to R31 999 for the 512GB variant. The iPhone XR is the new budget iPhone, customers can possess.
Skimming through my Twitter timeline after the iPhone XS review embargo lifted earlier this week (I refuse to read reviews of a product until after I've reviewed it), I got the impression that the iPhone XS Max was too big for most reviewers.
Selfies also get this threatment with Portrait mode on the front-facing TrueDepth camera.
Apple has an October surprise planned: Another new model, called the iPhone XR is coming Oct. 26 for $750. "When you're used to the bigger size it's hard to go back to a smaller one".
Apple unveiled its latest of its iPhones at an event on September 12.
The iPhone X looks nearly identical to the newest stuff, so no one will really know.