Last week Nike caused massive controversy by naming National Football League star Colin Kaepernick the face of their new advertising campaign, despite not having a team for over a year, but it's paid off as they've experienced a 31 percent increase in sales.
The endorsement deal between Nike and Kaepernick prompted a flood of debate.
The sportswear company's sales surged 31 per cent compared to a year ago over the Labor Day weekend, according to digital commerce research company Edison Trends.
"There was speculation that the Nike/Kaepernick campaign would lead to a drop in sales, but our data over the last week does not support that theory", said Hetal Pandya, co-founder of Edison Trends.
"The research confirms that, at least for now, the company is suffering no negative repercussions in sales", an Edison Trends report said.
Many people have been taking to social media to rip apart Carrey's celebratory artwork, as well as Nike's deal with Kaepernick.
The move also appeared to have a swift impact on Nike stock.
"I think Nike's trying to get out ahead of it and try and do something that's special".
The first ad featuring Kaepernick included an image of his face with the phrase, "Stand for something".
However, they have made a decision to stop selling Nike gear and will also stop purchasing gear for the school with the logo on it.
Actually, I think Kaepernick was displaying a healthy respect for the flag and all that it stands for, which includes the right to express an opinion in the face of fervent opposition.
A person familiar with the situation told The Associated Press that Kaepernick was watching the ad's first television airing on NBC at an event held at Nike's world headquarters in Beaverton, Oregon.
'I honor the flag.
The chatter is often dominated by the complaint of kneeling during the national anthem, missing the point behind it - the racial injustice through police brutality in this country.
The NFL attempted to have Kaepernick's suit dismissed for insufficiency of evidence.
Kaepernick is best known for starting the anthem protest movement in the preseason of 2016.